Edelman is the world's leading PR firm, specialising in multi-market launches, always-on earned media, executive positioning, and integrated strategic communications. Operating across 70+ countries, Edelman sets the industry standard for enterprise-scale public relations.
Real Chemistry is the largest PR firm in the US by revenue as of 2024. The agency specialises in health tech, biotech, and impact storytelling, with deep expertise in scientific communication and healthcare innovation narratives.
The Weber Shandwick Collective (TWSC) is a leading global PR agency named PRWeek's 2024 Global Agency of the Year. TWSC specialises in multi-market launches, always-on earned media strategies, and integrated campaign execution.
Burson is formed from the merger of BCW and Hill & Knowlton, making it the number 2 US-headquartered PR firm by fee income. The agency specialises in advisory services and crisis communications, with deep expertise in reputation management.
FleishmanHillard is a prominent global PR agency specialising in multi-market launches and always-on earned media strategies. The firm has particular depth in corporate and healthcare sector communications.
Ketchum is a leading international PR agency specialising in multi-market launches, always-on earned media, and integrated communications. The firm has particular strength in corporate and technology sector public relations.
Ogilvy is a worldwide marketing and communications agency with a dedicated PR and Influence division. The firm provides multi-market launches, always-on earned media, and integrated communications aligned with broader marketing objectives.
Hill & Knowlton Strategies is an established global public relations agency with deep heritage in strategic communications, corporate relations, and multi-market campaigns. Now part of the Burson structure following the 2022 merger.
Golin is an independent PR and marketing communications agency known for creative campaign development and purpose-driven storytelling. The firm combines earned media expertise with marketing communications across multiple sectors.
Hotwire Global is a communications agency specialising in technology, innovation, and B2B storytelling. The firm delivers earned media campaigns, thought leadership development, and integrated communications for the tech sector.
Positions 1, 2 and 3 are available to buy for twelve months. Everyone below moves down a place, and the bottom entry comes off.
PR firm retainers typically range from £10,000 to £28,000 per month depending on agency size, sector specialism, and service scope. Boutique and specialist firms may start at £10,000-£15,000 monthly, whilst enterprise agencies like Edelman and Real Chemistry command £22,000-£28,000+ retainers. Most agencies do not publish fixed starting prices and provide custom quotes based on client needs.
Real Chemistry is the largest US PR firm by revenue and specialises exclusively in health tech, biotech, and scientific communication. FleishmanHillard also offers strong healthcare sector credentials. Both agencies provide deep expertise in translating complex scientific narratives into earned media and stakeholder messaging.
Hotwire Global specialises in technology, software, and B2B innovation PR with strong thought leadership and analyst relations capabilities. Ketchum also has established technology sector expertise alongside corporate communications. For integrated marketing and PR, Ogilvy offers technology expertise combined with broader creative capabilities.